Let’s bust a beauty myth
Myth – a skincare product is not good/effective if water is the first or second ingredient
If you’ve heard that water should not be in skincare because it makes it less effective let me just tell you that I have found very few brands that do not use water in their products (including ones that claim to be waterless…) + I’d be much more concerned about a brand using toxins in their products than water, but that’s just me 
The brand that has built itself on bashing companies for using water in their formula USES WATER… Sometimes it’s even the second ingredient. They also use fragrance (while claiming to be fragrance free). They claim to be organic without a single organic ingredient in their labels. Their brand is built on misleading consumers and tearing down other companies. It’s very sad. (This brand is Oliveda if you’re curious).
But let’s actually bust this myth…
Water is a crucial ingredient in skincare for several reasons:
Hydration: Water hydrates the skin, keeping it moist and supple. Proper hydration is essential for maintaining skin health and preventing dryness and flakiness.
Nutrient Delivery: Water helps deliver essential nutrients to skin cells, ensuring proper functioning and overall skin health.
Detoxification: Water helps flush out toxins from the skin, promoting a clear complexion and reducing the risk of breakouts.
pH Balance: Water helps maintain the skin’s natural pH balance, which is important for healthy skin function and protection against environmental stressors.
Cooling Effect: Water has a cooling effect on the skin, which can help soothe irritation and inflammation.
Enhanced Absorption: Water-based products can be absorbed more easily into the skin, allowing for better penetration of beneficial ingredients.
Overall, water is an essential ingredient in skincare products and plays a key role in maintaining healthy, radiant skin.
I hope this post helps clear up a common misconception!
Here’s to safe, healthy skincare!
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M.me/Jessie.rae.31
Raising Clean 